Spring time is coming at Lord & Taylor

Here's a pretty spring display highlighting the approaching Bridal season. Thousands of white butterflies made a serenely simple but eye catching display which was used in all windows so it had a continuous sculptural quality.

Q are you?

To highlight their theme of renewal, this Texas based lighting and fan company redid its showroom in a bounty of butterflies. This blue winged menagerie lends an air of elegance to the entrance and throughout the rooms and helps tie back to their theme.

Bravo this abundance of blue!

Last dance of the Butterfly

I think we have exhausted the butterfly spotting but I have this last batch to share from Vegas and Shanghai. The Vegas stores are in the Cesare's Forum, which is a great mall with top retailers and a must visit if you find yourself on the strip. The Shanghai photos are from the "superbrand mall" which is one of the biggest malls, located near the Pearl Tower and filled with local, national and international brands. We have concluded that the butterfly was THE dominant motive this spring but seeing the various ways stores use it was fun and inspiring -as a backdrop banner in Shanghai, as paper "curtains" at Custo Barcelona, as a collage at our Global Shop booth, as 3-D prop and window clings in Vegas, as a vitrine enhancement at Tiffany's. We hope you enjoyed it too.

Sneak Peek

Have wanted to post for 3 days but had some technical difficulties. Here's a quick snap shot of where we have been - BETTER photos coming soon. We just returned from Global Shop in Las Vegas and used a butterfly theme in our booth display as a way to convey 'renew, re-use, re-purpose'. We also kept our colors to black and white as anyone who has attended a trade show knows it can be visually overwhelming. The black and white theme was a soothing respite from all the visual "noise". We want to show our clients ways they can extend the life of their props and stretch their visual merchandising budgets further with a few smart solutions. Will be back with more photos and details later.

Flitter Fly, I spot another Butterfly!

Ok, we admit now we looking for them, but we don't have to look very hard as butterflies are - everywhere! (and we love it). Here a purple butterfly appears as a window graphic on the first store of designer Anna Sui. Butterflies have long played a roll in her designs and I think this one may be part of her 'logo' or signature branding. It's bright, it's happy, it's graphic - Long Live the Butterfly!

(keep your eyes open too and tell us where you spot them)

Butterflies are here again!

We saw this in Soho last week and LOVE the idea of snow and butterflies (butterflies are popping up everywhere). Also - this window has a diorama within the larger window which creates a multi dimensional quality which is really fun in person (sorry about the limits of my photography). The trees, the snow, the woman with the elaborate hat and of course the bounty of hot pink butterflies - what does it all mean? Who cares! It's so great to look at and makes me want to know more about what's inside the store. Ah, the art of windows!

Trendspotting: butterflies

I don't know about you, but I can't open a magazine, go into a store or turn on the TV without seeing butterflies. It seems these fluttering creatures are everywhere in home and fashion design and here they are seen as props in the window of a high-end children's store. A welcome sight in these somewhat dreary times, butterflies represent rebirth, renewal and awakening, so this positive symbol is refreshing. My heart is a flutter with signs of spring.