CDW Merchants looks at what retailers are doing to create excitement in stores - a look at visual merchandising and store environment.
Showing posts with label Summer. Show all posts
Showing posts with label Summer. Show all posts
Wednesday, July 20, 2011
Thursday, July 7, 2011
Thursday, July 22, 2010
RL Kids SALES off to summer!

Summertime...and the living is easy (or at least that's the sales pitch in this whimsical window from Ralph Lauren)With fabric flag pennants a flutter, simple geometric cabanas, and lofty red balloons, this window has the promise of long, carefree days and cool nights.
Good windows can take you away and as is RL's specialty, this one takes you back with a nostalgic reference to summer of days gone by.
Good windows can take you away and as is RL's specialty, this one takes you back with a nostalgic reference to summer of days gone by.
Thursday, July 1, 2010
Rugby's "Under the boardwalk" never looked so good
mmm this is making me want to play hooky.
Labels:
beach,
bikes,
props,
Ralph Lauren,
Rugby,
Summer,
thematic windows,
themes
Monday, June 1, 2009
Stripes Are Us


intersecting lines, diagonal stripes and plaids have been seen around town highlighting summer windows. Used as a bold contrast to a cool palette and as a complement to seasonal madras, the graphic trend helps frame these windows. As the summer heats up, keep an eye out for cool and let us know where you spot it.
Labels:
Gap,
J Crew,
simple ideas,
Summer
Tuesday, May 19, 2009
Change is good!



Here is a bold redesign at Kate Spade's 5th Avenue store. In an effort to keep things interesting for their customers this store was completely transformed by turning the entrance way into a colorful boutique within the store. Beginning with stripes painted on the sidewalk and leading up to the door, they carried this idea through the windows, onto the floor and up the walls of this new "parlor" entrance. It really carries the eye into the store and makes one want to venture forward. Once there the colors unfold and tell a story of summer and the adventures that await you. And if you need a rest, the new seating area is intimate while offering a birds eye view of the comings and goings on this busy Manhattan corner.
Where have you seen signs of stores "keeping it fresh"?
Labels:
hoola hoops,
Kate Spade,
props,
re-use,
Summer
Wednesday, May 6, 2009
Sand Castle Delight



It's not so hard to think about getting into a swim suit when you are a kid...but this sand castle definitely helps set the mood! The bottom line is summer is approaching and there is fun to be had in the sand and surf. So get your beach wear and head to the ocean! While you're there build yourself a castle.
Now that's my idea of an inspiring prop - what else are you seeing that says summer fun?
Labels:
beach,
Old Navy,
sand castle,
Summer,
visual prop
Tuesday, March 17, 2009
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