Thursday, February 19, 2009

The ART of Window Display

Like all art, a photo will never do it justice, but I had to share this. Sometimes retailers use their valuable window real estate for a higher purpose, in this case the display of something truly visual and "pretty". The top two photos are at Marc Jacobs and is a huge "3D collage" of artificial flowers mixed with accessories. The bottom two is a sculpture in the window of the MoMA restaurant, The Modern, made out of yarn and neon lights. Both are captivating and anytime you can get a pedestrian to STOP and look at your windows is one step closer to having them walk in your door and become a customer. Beautiful windows = Captivated pedestrian = potential customer! step, repeat.

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