Tuesday, September 15, 2009

All tied up in ribbons!

We can't stress enough how great it is to see consistency in a store's presentation! When a brand cares enough to tie there marketing, visual merchandising, product display and advertising all up together, we care enough to notice!

(even saw a marketing photo where the girl had a ribbon bow in her hair and the frame that was displaying the picture had a similar ribbon bow as a prop- now that is consistency!)

And it's nice to see signage hanging from ribbon, rather than clear fishing wire, especially when it ties into the product. Aerie definitely had it's eye on the details and this back to school install is all tied up!

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