Wednesday, October 14, 2009

THE ultimate merchandising job...

...begins around the world seeking great merchandise of course and Keith Johnson does just that in Man Shops Globe - a new 8 episode documentary for Sundance.
We watch as Keith visits France, Turkey, South Africa and Holland among other places in search of unique and one of a kind items to give Anthropologie their special merchandising mix. We see how he has to make split second decisions whether a discovery will work into their unusual retail concept. Constantly seeking out the next thing, he meanders the untraveled paths looking for that item that we have yet to see and hoping to bring back things to excite their customers.
Worth a watch for ideas, inspiration and a little armchair travelling.

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