Tuesday, October 11, 2011

Body By Burberry Fragrance Launch

Burberry's new fragrance, Body launched last month with new campaign in print and windows.

Despite being executed simply with graphics, mirrors and perfume bottles of the new fragrance, the windows were quite dramatic. The glass bottles against the mirrors created a beautiful reflection and stopped us in our tracks.
Using a product as a prop, if done right, can both promote and be an effective visual element. In this case Burberry got both right!

No comments: